Job Description
Our client are looking for an experienced ASO Specialist to join an iGaming project and take full ownership of the ASO process for iGaming apps, with a strong focus on BH ASO.
Job Level
Requirements
• Lead the full ASO process, from app creation and launch to ongoing optimisation
• Develop and implement BH ASO strategies specifically for the iGaming market
• Conduct keyword research and optimise app titles, descriptions, metadata, and store visuals
• Work on app visibility, search rankings, organic installs, and conversion rates
• Monitor keyword positions, rankings, competitors, and overall ASO performance
• Continuously test and optimise the app store presence based on data and results
• Build and manage the ASO process independently from scratch
What we’re looking for:
• Proven hands-on experience in ASO within iGaming
• Strong experience ASO — this is essential
• Strong understanding of App Store and Google Play ranking factors
• Experience taking an iGaming app from creation/launch through to search optimisation and growth
• Strong analytical and research skills
• Ability to independently build, manage, and scale the ASO process from scratch
• Understanding of iGaming app growth and the specifics of the vertical
Salary
Minimum Years of Experience
Vertical
One of the Leading HR and consultancy companies in the performance marketing Space.