An innovative international fashion business, Australian Fashion Labels offers fast contemporary fashion and affordable luxury apparel across its now seven in-house labels.
In 2007, company directors Dean and Melanie Flintoft founded Australian Fashion Labels in Adelaide, South Australia with the introduction of Finders Keepers. With its focus on quality and on-trend pieces with trans-seasonal appeal, the label truly flourished. From there, the company has introduced four other labels – namely, C/MEO Collective in 2010, Keepsake in 2011, The Fifth in 2014 and Jaggar Footwear in 2016.
Each brand has found global success in its own right through its dynamic release of monthly ranges, whilst maintaining a strong focus on the core aesthetic on which it was founded. Australian Fashion Labels now sells through stockists with over 1,700 stores worldwide including major department stores, as well as its own online and bricks and mortar retail platform - BNKR. With flagship stores in our home city (Adelaide, SA) and also in DTLA, we bring our customer closer to the product and offer a unique experience that is true to our aesthetic.
As our brands grow, our team constantly challenge themselves to deliver directional and innovative collections that will impact, and essentially mould, the future of trend and fashion.
In 2017 we celebrate our 10th year of operation. We are focussed on growing our existing brands and retail, with a global vision. Our company remains head quartered in Adelaide, SA and now employs over 120 creative and talented staff worldwide.