Founded in 2013, Xooker (pronounced “Zooker”), is headquartered in Lexington, Kentucky. The Xooker app launched Oct. 1, 2015, as a next-generation merchant and consumer engagement platform that is mobile, location-aware, personalized and fun. Xooker overlays analytics with a powerful combination of engagement tools that includes messaging, deals, coupons, automatic check-in, games and rewards. This unique mobile-first consumer engagement platform enables local and national merchants to both get new clients, and keep them as profitable repeat customers. The platform includes a suite of games that can be branded so even local, independent merchants can keep consumers engaged in a fun way. Xooker is the tech company behind a unique, fun, interactive, next-generation mobile app and platform for merchant and consumer engagement. Conrad R. Carney II developed the intellectual property for Xooker in 2007 and launched the company in 2013. The pilot program kicked off Oct. 2, 2015, in Lexington, Kentucky, with planned roll outs in other markets in 2016, and nationwide in 2017.