Senior Media Buyer (Adult Industry) (Europe - Remote) - J201

Key Responsibilities

• Media Buying and Optimization: Plan, execute, and optimize media buying campaigns across multiple channels, including direct buys with publishers and adult ad networks such as Exoclick, TrafficJunky, TrafficStars, Adsterra…
• Data-Driven Decision Making: Utilize advanced analytics tools to monitor ad performance, conduct A/B tests, and make data-driven decisions to maximize campaign efficiency and ROI.
• Automation and Advanced Tools: Implement and leverage automation tools and software to enhance campaign management, streamline processes, and drive performance.
• Creative Testing and Optimization: Continuously test and optimize ad creatives, adapting quickly based on performance metrics and market feedback.
• Partnership Development: Build and maintain strong relationships with publishers, ad networks, and other partners to secure favorable ad placements and negotiate optimal terms.
• Market Research and Adaptation: Stay informed on industry trends, emerging opportunities, and platform policy changes to quickly adapt strategies and remain competitive.
• Reporting and Performance Analysis: Generate detailed performance reports, analyze campaign data, and provide actionable insights and recommendations to refine and scale advertising strategies.
• Compliance and Risk Management: Ensure all campaigns comply with platform regulations and industry standards, managing risks associated with advertising adult content.

Hard Skills

• Experience in Adult Industry Media Buying: Minimum of 3 years of experience in media buying within the adult industry, with proven success in managing campaigns on platforms like Exoclick, TrafficJunky, and TrafficStars.
• Analytical Proficiency: Strong analytical skills and experience with tools like Google Analytics, Voluum, and other industry-specific platforms to monitor, optimize, and report on performance.
• Technical Knowledge: Familiarity with various ad formats (banners, preroll, push traffic, popunders, in-page push, interstitials) and their application within media buying strategies.
• Negotiation and Relationship Management: Excellent communication and negotiation skills to secure optimal terms and build long-term partnerships with publishers and networks.
• Creative Optimization: Expertise in testing and optimizing creatives, managing ad fatigue, and coordinating with creative teams for effective content production.
• Adaptability and Agility: Ability to quickly adapt strategies in response to changing market conditions, platform regulations, and emerging opportunities.

Soft Skills

🗣 Strong communication & collaborative skills (perfectly fluent in English)

🧢 Goal-orientated, ownership and commitment

⚡️ Doer mindset - we are moving fast and we need people that can find the right balance between executing, planning and strategy

🧢 Humble - willing to learn, open to feedback

🍭 #NSFW - you are comfortable building products that are based on uncensored models and content

What we offer

✍🏼 We prefer a B2B contract but we can be flexible, as long as you’re in it for the long haul

📍 Full-remote (you work from the place that suits you best)

👨‍👩‍👧‍👦 Annual gathering to get to know each other better

🏝️ 4 weeks PTO

💆‍♀️ Wellbeing budget up to 200$

💻 Company laptop

⚡️ GPT-4, Mistral and Hugging Face Pro plan