Media Buyer

  • M&C Saatchi Performance
  • New York, NY, USA
  • Aug 28, 2019
Full-time

Description

Responsibilities

Buying related tasks across US client accounts including:

  • Working collaboratively with all internal teams to successfully deliver digital media campaigns – teams include Planning, Search and Social, Programmatic, Data and Creative
  • Managing campaign delivery and performance, from tracking set up through to reconciliation
  • Ensuring the accurate reporting of campaigns through Microsoft Excel and other data visualization tools
  • Generating actionable insights based on client reporting and knowledge of the market
  • Understanding of client objectives and KPIs, optimize campaigns and make recommendations based on data-driven analysis
  • Having the confidence and ability to identify and explain campaign trends
  • Day-to-day management of tech partners such as 3rd party measurement partners
  • Owning the following day-to-day buying tasks on the account(s):
    • The day-to-day communication and relationship building with media partners
    • Following, and improving, processes to ensure smooth campaign delivery
    • Analysing campaign data to make recommendations to external and internal partners
    • Working with Ad Ops to deliver trafficking links
    • Managing budgets and reallocations
    • Ensuring campaigns are tracked and measured based on agreed KPIs
    • Troubleshooting data discrepancies, tracking issues etc.
    • Reconciling monthly campaign spends
    • Ensure proper entries into financial system, including reconciliations
  • Training and supporting assistant buyer/s manage their workload

Job Level

Mid-Senior Level

Requirements

  • A minimum of 2 years digital media experience, agency and performance media preferred
  • Demonstrable knowledge of the digital media landscape, especially mobile
  • Excellent knowledge of MS Office, especially with VLOOKUP’s and pivot tables in Excel
  • Highly numerate and an ability to analyze results, identifying and explaining variance from goals
  • Exceptional attention to detail with the ability to meet frequent deadlines
  • Good communication (both written and verbal) and people skills
  • Ability to build strong relationships with media partners and internal teams
  • Excellent organizational skills
  • Team player and positive attitude
  • A desire to work in fast-paced, quickly changing, technology-focused industry
  • An appetite to further knowledge of digital media channels, particularly mobile
  • Exudes entrepreneurial spirit
  • Experience using Prisma preferred

Benefits

  • Conveniently located, dog-friendly offices
  • Competitive salary and vacation allowance, including summer Fridays
  • Full benefits, including 401K and company matching
  • Complimentary snacks and coffee
  • Monthly outings and weekly happy hours

Salary

Based On Experience

Desirable Industry Skills

Affiliate Marketing,   Digital Marketing  

Minimum Years of Experience

minimum of 2 years digital media experience, agency and performance media preferred