Affiliate Marketing & Influencer Associate

  • Disney Streaming Services
  • New York, NY, USA
  • Jun 24, 2019
Full-time Account Management Sales

Description

At Disney, we‘re storytellers. We make the impossible, possible. We do this through utilizing and developing cutting-edge technology and pushing the envelope to bring stories to life through our movies, products, interactive games, parks and resorts, and media networks. Now is your chance to join our talented team that delivers unparalleled creative content to audiences around the world.

Disney Streaming Services is a business unit within The Walt Disney Company’s Direct-to-Consumer and International (DTCI) segment that oversees all consumer-facing digital video subscription services across the company. Disney Streaming is responsible for developing and operating The Walt Disney Company’s direct-to-consumer video businesses globally, including the ESPN+ premium sports streaming service, programmed in conjunction with ESPN; the upcoming Disney SVOD service; and BAMTECH Media, a global leader in direct-to-consumer video streaming products and solutions. Its core mission is to deliver global audiences the freedom to access content on their terms across any connected device, time or location.

The Customer Acquisition team is a division within marketing tasked with driving new subscriber growth across Disney Streaming Services. The team is responsible for the planning, execution and optimization of user acquisition and performance marketing campaigns to grow the subscriber base for Disney Streaming Services.

The Affiliate Marketing Analyst will play a critical role in supporting the launch of a global affiliate business from scratch for the forthcoming Disney SVOD service. Specific responsibilities will include executing the affiliate marketing program strategy, creating reports and analyzing data to identify opportunities to optimize the program, and support the Senior Manager of Affiliate Marketing in operational and tactical management of the channel. The successful candidate will bring a highly analytical, creative, and flexible growth mindset to the role, which will be critical to delivering breakthrough thinking for this channel. This is a great opportunity for a candidate who want to start a career in one of the fastest growing marketing industries and be at the forefront of digital innovation and growth. This is a highly collaborative role which will work across the Disney business as well as with high-profile external partners.

Responsibilities

  • Help execute strategies to drive subscriber acquisition, conversion & efficiency
  • Execute strategy across affiliate ecosystem including development of sell-in documents, bounty models & contracts
  • Regularly analyze data and metrics to identify key opportunities to improve KPI performance, increase scale, and enhance efficiency of marketing spend
  • Support research and business development efforts to identify and establish relationships with new affiliate partners
  • Collaborate with key vendors – affiliate operator and/or agencies
  • Support Senior Manager of Affiliate Marketing in operational and tactical management of the channel

Job Level

Mid-Senior Level

Requirements

Basic Qualifications

  • 2 years digital marketing experience including affiliate channel management; preferably in an entertainment subscription-based business
  • Knowledge of the affiliate space and how to optimize to drive performance across various affiliate models
  • Highly analytical mindset with a deep understanding of acquisition funnel and performance-based marketing
  • Strong partner or client management skills
  • Passion for innovation, creative problem solving, and building strong relationships with both internal and external stakeholders
  • Go-getter with proven track record of thriving in dynamic, fast-paced digital environments
  • Flexibility & ability to work in a fast paced and dynamic environment
  • A strong communicator with a can-do, positive attitude and a strong desire to get things done
  • Sense of humor and desire to have fun!

Required Education

  • Undergraduate degree

Salary

Based On Experience

Desirable Industry Skills

Affiliate Marketing,   Digital Marketing  

Minimum Years of Experience

2